London-Based Football Media Brand
We Don't Just
Watch Football.
We Live It.
WeTalkFootball is one of the UK's most-watched independent football channels — delivering analysis, culture, entertainment, and football stories to a global audience of millions.
550K+
YouTube Subscribers
370M+
Combined Views
3M+
Monthly Views
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YouTube Subscribers
0
TikTok Views
0
Monthly Views
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Total Views
Our Story
Born From a Passion for the Beautiful Game
Two brothers, one vision — to build the most authentic football content brand on the internet. From zero subscribers to a global community.
By the Numbers
The Scale Speaks for Itself
550K subscribers. 370 million views. 3 million monthly impressions. Discover the full picture of WeTalkFootball's reach.
Commercial
Partner With a Trusted Football Brand
Reach a young, passionate, global football audience through authentic content partnerships and brand integrations.
Get Involved
Ready to Join the Conversation?
Whether you're a brand looking for authentic reach or a fan who wants more, we'd love to hear from you.
About Us
The Story Behind
WeTalkFootball
What started as a passion project between two football-obsessed brothers in London has become one of the most-watched independent football channels on the internet.
Our Story
Built on Pure Football Passion
Two brothers from London decided to do something about their football obsession. Not content with simply watching the beautiful game, they wanted to talk about it — to analyse it, celebrate it, debate it, and share it with anyone who'd listen.
So they launched WeTalkFootball on YouTube. No studio setup. No grand strategy. Just a camera, a microphone, and an encyclopaedic love for the sport that connects billions around the world.
It took more than two years to reach the first 1,000 subscribers. Two years of filming, editing, uploading, and wondering if anyone was listening. But those early supporters weren't just numbers — they were the foundation of a community that would eventually span the globe.
Today, WeTalkFootball has grown into a multi-platform media brand with over 550,000 YouTube subscribers, 370 million combined views, and an audience across more than 50 countries. The content has expanded — from match reviews and tactical analysis to player profiles, mini-documentaries, language explorations in football, and entertaining football culture pieces — but the core has never changed: authentic, passionate, quality football content made by fans, for fans.
What Drives Us
The DNA of WeTalkFootball
Everything we create comes back to these principles. They're not rules — they're who we are.
Passion First
We started because we couldn't not. Football isn't a topic we cover — it's who we are. That genuine obsession is the engine behind every video, every debate, every story we tell.
Hard-Earned Growth
No shortcuts. No shortcuts. Every subscriber was earned one video at a time. From the first hundred to the first hundred thousand — it took years of showing up before the world started paying attention.
Quality that Compounds
Sharper scripts. Better production. Deeper research. The content kept improving, and the audience kept growing. 370 million views isn't luck — it's what happens when you refuse to stop getting better.
Built for the Community
Our audience spans more than 50 countries. Different cities, different accents, different club loyalties — but all united by the same love. We create for them. Not for algorithms, not for trends.
Multi-Platform by Design
From long-form YouTube documentaries to punchy TikToks — we've evolved how we tell stories without ever losing the voice. Different formats, same authenticity.
Always Independent
No boardroom, no corporate mandate. Just two creators who answer to their audience. That independence is our biggest asset — and something we'll always protect.
"We started this because we love football. Everything else — the subscribers, the views, the partnerships — came because we never stopped being authentic."
— The Founders, WeTalkFootball
Community
What the Fans Say
Real words from the community that built WeTalkFootball.
"WeTalkFootball is the only football channel I watch every single upload from. The analysis is genuinely elite — better than most TV pundits."
"Found them through a TikTok clip and went down a 4-hour rabbit hole of their YouTube. Honestly the most authentic football content out there."
"As a brand we were skeptical about YouTube sponsorships — WeTalkFootball changed our minds. The audience engagement was unlike anything we'd seen."
What We Cover
Football, In Every Dimension
Match Analysis
In-depth tactical breakdowns and post-match reviews
Player Profiles
Deep dives into the careers and stories of football's biggest names
Football Culture
The stories, traditions and language of the beautiful game
Mini Documentaries
Cinematic explorations of football's most compelling stories
Our Numbers
The Numbers Behind
WeTalkFootball
Consistent growth, authentic content, and a global audience that keeps coming back.
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YouTube Lifetime Views
0
YouTube Subscribers
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Videos Uploaded
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TikTok Views
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TikTok Followers
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Monthly Views
Growth
Our Audience Journey
From zero to 370 million+ combined views — steady, organic growth built on quality content.
Audience Breakdown
Where Our Fans Are
Geography
Audience by Country
YouTube Audience
55% from UK, US, Canada, Germany, France, Australia, Norway & Sweden
TikTok Audience
65% of views come from the UK and USA
Cross-Platform
Averaging 3 million views per month across all platforms
Partner With Us
Reach Millions of
Football Fans
Collaborate with one of the UK's most established independent football media brands. Authentic content. Real engagement. A trusted audience.
Why Us
Why Brands Choose WeTalkFootball
Authentic Reach
Over 550K subscribers and 370M views built organically — no shortcuts, no bought followers.
Brand-Safe Content
Professional, editorial-quality football content. No controversy, no clickbait — just quality storytelling.
Global & Targeted
55% of our YouTube audience is based in premium markets: UK, US, Canada, Germany, France and Australia.
Multi-Format
Long-form YouTube, short-form TikTok, social content — we deliver across formats to maximise exposure.
Audience
Who You'll Reach
90%
Male Audience
Under 45
Core Age Range
55%
USA & Europe Based
3M+
Monthly Views
Ideal Partners
Who We Work With
We partner with brands that align with football culture and resonate with a young, global, sports-passionate audience.
How It Works
What a WeTalkFootball Partnership Looks Like
Example Brief
Sports Apparel Brand · Integration Campaign
3
Videos
2.1M
Impressions
8.4%
Engagement
Step 01
Brief & Strategy
We align on your goals, target demo, and key messages. No generic read-outs — we build the integration around the content, not on top of it.
Step 02
Content Creation
Your brand is woven naturally into our videos. The audience trusts us because we only partner with brands we actually believe in.
Step 03
Multi-Platform Amplification
We push across YouTube, TikTok, and social — maximising reach and ensuring your message hits every corner of our audience.
Step 04
Reporting & Results
Full analytics pack: views, watch time, click-through, sentiment. You see exactly what your investment delivered.
Support Us
Help Us Keep
Football Independent
WeTalkFootball is built on passion, independence, and community. Your support helps us keep creating the football content you love.
Contact
Let's Talk
Football & Business
For partnerships, sponsorships, collaborations, media enquiries, or anything else — we'd love to hear from you.
Prefer to email us directly?